Affiliate Marketing Strategies: Wide versus Deep
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Affiliate Marketing Strategies: Wide versus DeepWhen you become an affiliate marketer and begin to participate in affiliate programs, one of the most important strategic decisions that you must make is whether to have a narrow but deep focus, or whether to have a wider but much shallower focus. Let me explain what I mean by each of these strategies:
Finally, there is always the possibility of combining elements from both approaches. For example, if you create a wide niche website covering a broad range of products, you could allow your visitors to post product reviews to add depth to your content which you could not hope to do so yourself. Another idea is to create more than one website - you could for example create deep content-rich sites on those topics that interest you most, but also create fully automated websites on other subjects, and thus generate multiple streams of income.
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